DIAMOND BUYING GUIDE

Guide to Buying Diamonds

Diamonds are considered one of the most luxurious, beautiful, and romantic gemstones on the planet. They symbolize commitment, love, and promise, and they play a significant role in bridal jewelry – namely, engagement rings. Their stunning brilliance, incomparable strength, and unique beauty make them the perfect choice to feature in an engagement ring.

Determine a Budget

When purchasing diamonds, it is essential to set a budget. The cost of a diamond can vary greatly, depending on the stone's quality, carat weight, color, and cut. At Morgan Jewelers, we offer a range of diamonds that can fit within any budget. We understand that every customer's needs and preferences are unique, and our experts are dedicated to helping each client find the perfect diamond to fit their style and budget.

Lab-Grown or Naturally Mined?

Considering whether you want a lab-grown or naturally mined diamond is another important step in the shopping process. While lab-grown diamonds offer a more affordable option, natural diamonds have unique characteristics that cannot be replicated. Natural diamonds are formed over billions of years, deep within the earth's mantle, and each one has unique inclusions, colors, and shapes that make it one-of-a-kind. Additionally, natural diamonds have a timeless value that lab-grown diamonds do not possess. When you choose a natural diamond, you invest in a piece of history and beauty that will last a lifetime.

Consider the Four C’s

The Gemological Institute of America has established the Four C's - carat, color, clarity, and cut - as the standard diamond grading system. Carat weight refers to the size of the diamond, with larger stones being more valuable. Meanwhile, color indicates the amount of color in a diamond, with completely colorless diamonds being the most valuable. Clarity reveals the number of inclusions or blemishes in a diamond, with fewer inclusions or blemishes being more valuable. Cut refers to the diamond's proportions, symmetry, and polish. At Morgan Jewelers, we are committed to helping our customers understand the Four C's and how they can impact a diamond's value and beauty.

Buy Diamonds at Morgan Jewelers

At Morgan Jewelers, we are dedicated to providing our customers with exceptional service and the highest quality diamonds. Our experts are passionate about helping each client find the perfect diamond to fit their style and budget, and we offer a wide range of diamonds to choose from, including natural and lab-grown options. We are committed to transparency and consistently offer detailed information about each stone’s characteristics and value. Contact us at a store near you today.